Introduction
The glamping industry has experienced explosive growth over the past decade, evolving from a niche market into a mainstream hospitality segment. This comprehensive guide covers everything you need to know about the glamping industry, from understanding what glamping is to starting your own successful glamping business.
Whether you're an entrepreneur considering entering the glamping market, an investor evaluating opportunities, or a developer planning a glamping resort, this guide provides the insights and information you need to succeed.
Sage Outdoor Advisory has extensive experience in the glamping industry, having completed over 350 feasibility studies and appraisals for glamping properties nationwide. Our expertise informs this comprehensive guide.
What is Glamping?
Glamping, a portmanteau of "glamorous" and "camping," represents a fusion of outdoor experiences with luxury accommodations and amenities. Unlike traditional camping, glamping offers comfortable, often luxurious accommodations while maintaining a connection to nature.
Key characteristics of glamping include:
- Unique, experiential accommodations (yurts, A-frames, safari tents, treehouses, etc.)
- Premium amenities and services
- Connection to nature and outdoor experiences
- Higher price points than traditional camping
- Appeal to travelers seeking authentic experiences
Glamping bridges the gap between traditional camping and traditional hotels, appealing to travelers who want outdoor experiences without sacrificing comfort and convenience.
Glamping Industry Overview & Growth
The glamping industry has experienced remarkable growth, driven by several key factors:
Market Growth
The glamping market has grown significantly, with increasing demand from travelers seeking unique, experiential accommodations. Key growth drivers include:
- Rising interest in experiential travel
- Desire for authentic, nature-based experiences
- Premium pricing potential for operators
- Lower development costs compared to traditional hotels
- Appeal to diverse demographics
Market Segments
The glamping market includes various segments:
- Luxury glamping resorts with high-end amenities
- Boutique glamping properties with unique accommodations
- Eco-friendly glamping focused on sustainability
- Adventure glamping near outdoor recreation
Understanding these segments helps identify opportunities and target markets for your glamping venture.
Types of Glamping Accommodations
Glamping properties offer diverse accommodation types, each with unique appeal and operational considerations:
- Yurts: Circular tent-like structures offering spacious, comfortable accommodations
- A-Frames: Iconic triangular structures with modern amenities
- Safari Tents: Spacious canvas tents with luxury furnishings
- Treehouses: Elevated accommodations offering unique perspectives
- Tiny Homes: Compact, fully-equipped dwellings
- Domes: Geodesic structures with panoramic views
- Cabins: Rustic yet comfortable wooden structures
- Vintage Trailers: Restored RVs and trailers with retro charm
Each accommodation type appeals to different market segments and has different cost structures, maintenance requirements, and guest expectations. For a detailed breakdown of cost, comfort, and ROI considerations for different glamping unit types, see our comprehensive Complete Guide to Glamping Unit Types blog post. You can also learn more in our glamping accommodation types guide.
Glamping Market Trends
Understanding current and emerging trends is crucial for glamping business success:
Current Trends
- Premium experiences with unique amenities
- Emphasis on sustainability and eco-friendliness
- Integration with outdoor activities and experiences
- Technology integration while maintaining disconnect
- Multi-generational appeal
For detailed trend analysis and market data, explore our Glamping Market Data 2025 blog post and 2025 Outdoor Hospitality Industry Overview for comprehensive insights. You can also see our glamping market trends 2025 guide.
How to Start a Glamping Business
Starting a glamping business requires careful planning and execution. Key steps include:
- Market Research: Understand your target market and competition
- Site Selection: Choose a location with appropriate attributes
- Business Planning: Develop comprehensive business and financial plans
- Feasibility Study: Validate your concept with professional analysis
- Financing: Secure funding for development and operations
- Zoning & Permits: Navigate regulatory requirements
- Development: Build infrastructure and accommodations
- Operations: Launch and manage your glamping business
Learn more in our how to start a glamping business guide.
Glamping Business Model & Revenue
Successful glamping businesses employ various revenue models:
Revenue Sources
- Accommodation rentals (primary revenue source)
- Activity fees and experiences
- Food and beverage services
- Merchandise sales
- Event hosting
Pricing Strategies
Effective pricing considers:
- Market positioning and competitive analysis
- Seasonal demand variations
- Accommodation uniqueness and amenities
- Location attributes
Operating Costs
Key operating expenses include:
- Property maintenance and utilities
- Housekeeping and operations staff
- Marketing and distribution
- Insurance and regulatory compliance
Glamping Feasibility Studies
A glamping feasibility study is essential for validating your glamping business concept. These studies analyze market potential, financial viability, and project risks specific to glamping developments.
Glamping feasibility studies consider unique factors like:
- Accommodation mix optimization
- Premium pricing potential
- Seasonal demand patterns
- Experience-driven revenue opportunities
Sage Outdoor Advisory specializes in glamping feasibility studies. Contact us to discuss your project.
Glamping Property Appraisals
Glamping property appraisals determine the value of glamping properties for financing, transactions, and investment analysis. These appraisals require specialized expertise due to the unique characteristics of glamping properties.
Glamping appraisals evaluate premium pricing potential, experiential value, and unique accommodation appeal that standard appraisals may not adequately capture.
Glamping Financing Guide
Securing financing for glamping projects requires understanding lender requirements and preparing comprehensive documentation. Learn more in our how to finance a glamping resort guide.
Key financing requirements typically include:
- Professional feasibility study
- Property appraisal
- Business plan with financial projections
- Market analysis and competitive research
Glamping Regulations & Zoning
Navigating zoning and regulatory requirements is crucial for glamping developments. Regulations vary by location and may address:
- Zoning classifications and permitted uses
- Building codes and structure requirements
- Environmental regulations
- Health and safety requirements
- Waste management and utilities
Working with local planning departments and consultants experienced in glamping regulations is essential.
Case Studies & Examples
Successful glamping projects demonstrate the potential of well-executed glamping businesses. For example, Open Sky in Zion, UT, successfully secured traditional bank funding with Sage's appraisal services, demonstrating that glamping projects can access conventional financing when properly analyzed. Learn more about operational excellence from The Unique Hospitality Podcast featuring Wes McCloskey from Open Sky, who reveals what it really takes to manage a glamping resort.
Key success factors from successful glamping projects include:
- Strong market positioning and unique appeal
- Comprehensive planning and analysis
- Professional feasibility studies and appraisals
- Effective financing strategies
For insights into design and architecture partnerships that help bring glamping projects to life, see our Partner Spotlight: Clockwork Architecture & Design. See more examples at Sage's client success stories.