What is Airstream?

An Airstream is a brand of luxury travel trailers known for their distinctive streamlined, silver aluminum bodies and rounded shape. Originally designed in the 1930s, Airstream trailers have become iconic symbols of American travel and mobile living, and they have found a prominent place in the glamping industry.

Airstream trailers are characterized by their polished aluminum exterior, aerodynamic design, and distinctive rounded shape that sets them apart from traditional boxy travel trailers. The brand has maintained its classic aesthetic while incorporating modern amenities and technology over the decades.

In glamping settings, Airstreams are often refurbished and repurposed as stationary accommodations. They may be placed on permanent foundations or platforms and outfitted with modern amenities such as updated kitchens, bathrooms, heating and cooling systems, and comfortable sleeping areas. Some glamping resorts feature vintage Airstreams from the 1950s-1970s, while others use newer models.

Airstream glamping units appeal to guests seeking a nostalgic, retro experience combined with modern comfort. The distinctive silver exterior and curved design create a unique visual appeal, and the compact yet efficient interior design maximizes space utilization.

The Airstream brand has become so synonymous with luxury travel trailers that the term is sometimes used generically to refer to similar streamlined aluminum trailers, though Airstream is a specific brand. In glamping feasibility studies and appraisals, Airstream units are valued for their brand recognition, unique aesthetic appeal, and ability to command premium rates.

Sage Outdoor Advisory includes Airstream and other vintage trailer accommodations in our glamping property analyses, understanding their market appeal, maintenance requirements, and revenue potential.